Case-Study-Retention-Cropped
mGage provided a text message mobile loyalty solution in order reduce customer churn and drive higher customer value.

Solution

Using mGage technology since 2004, this prepaid wireless provider offers customers comprehensive solutions with connectivity across all major carriers:

  • Time-sensitive SMS-based offers
  • Purchase options as prepaid account balances reach re-buy thresholds
  • SMS links directly to mobile web sites and other data-centric offerings
Results
  • >50% reduction in subscriber churn rate
  • >3B interactions delivered over 10 years
  • >40M interactions/month